Hi, I'm Diana and I'm like a content marketing Swiss army knife 😉

🪩
First marketing hire at VEED from ~$100K ARR to over $40M ARR
🪩
Started a blog from scratch that drove over $230K ARR with a 28% product open rate and 8% conversion rate (paid signups).
🪩
Created VEED’s first ~120 Instagram posts taking us from 0 to 6,000 followers and an engagement rate 9X higher than all our competitors.
🪩
Starting a dog-sitting business that brought in $6,000 to $8,000 per month and gave me the space to fail and win that no entry-level job back then would grant me.

A bit about me

Tumblr was my first taste of connection through content and how magical it is to put things out there online that people enjoy be it to learn, laugh, or both. It was this little corner of the internet where any "weirdo" could find a place they felt seen.

I used to think I wanted to be a graphic designer but then I got my first job in marketing dabbling in a bit of everything from email to social to events. That's when I realized my love for content could also become my full-time job.

Over a decade later, I've gone from managing socials to building the content function from the ground up at VEED where I joined as the first marketing hire.

I love working with people who embrace curiosity, patience, and focus.

That’s where great content is born.
That’s where I’ve done my best work.

What am I up to now?

After over 5 years of building VEED as one of the founding members, I’m taking some time off to reflect and recharge before I decide who I want to partner with next to build something exciting. I'm looking to focus on freelancing next.

I'm a good fit for companies who...

  • are creating solutions for productivity and creativity
  • need someone hands-on to help kickstart their content function
  • have a lean marketing team plus a strategy and now need a senior content marketer to help scale on the production side

As a creative who has had to juggle multiple hats, I’m passionate about products that improve productivity and facilitate creative expression (especially in the content creation space) and would love to work with brands that tick one or both of those boxes.

P.S. Curious if we might be a fit down the road? Drop me a line on LinkedIn!

What people say about me